I’m always on the lookout for ways to generate more content for my websites, and the websites of my clients.  It’s not always easy for me, or anyone else for that matter, to just sit down and come up with some earth-shattering new article, blog post, podcast, or video.

Sometimes it takes a little guidance.  Sometimes it’s just plain easier to let someone else do your content creation for you.  There are a number of sites that will allow you to republish their content, so long as you credit them, but then there’s the wonder of PLR, or Private Label Rights. But what kind of content should you use?  Which is best? Here’s an article by Nicole Dean of EasyPLR that breaks down the differences between the two and recommends which one you should use.

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Content is always in high demand. Right now the focus seems to be on Private Label Rights (or PLR) articles. PLR articles are pre-written and sold in packages to online businesses looking for content. The big selling points of PLR articles are that you may edit the articles and that there is no author bio required (so they don’t have any outbound links).

Compare PLR articles to free reprint articles. Free reprint articles from places like ezinearticles.com or freeaffiliatearticles.com are written by people who have something they’d like to share. (Or, they are sometimes written by people just publishing junk, in the hopes that they’ll get some incoming links. But, good article directories will delete those, so we’ll focus on the good ones here.)

So, which is better? Honestly, each has its place. Sometimes you’ll find an excellent free reprint article that you’ll want to share with your readers and you won’t mind a bit having an outbound link, especially if there is an affiliate program associated with it. The free reprint article added value to your readers, and you didn’t have to write the article. That’s what free reprint articles are all about.

Other times you’ll already have an idea in mind for a topic and you’ll just want a boost getting that section of your website done. If you run across a high quality PLR package on that niche, you’re set to go.

So, how do you know which PLR service or membership to choose? Here are some guidelines to follow:

1. Some PLR sites offer a monthly membership where you receive a grab-bag of articles – on any topic. If you already know what you need, this may be a waste of money. Other PLR sites will list topics and you can buy the articles in a shopping cart. That ensures you receive the articles you need when you need them.

2. Are the articles written by professional writers with experience? Or are they outsourced to the cheapest overseas help they can find – no matter the quality? If the articles are going to be a reflection of your business, you’ll want to ensure that the articles are well-written.

3. Who’s running this thing? Is the PLR site run by someone who knows about content or someone who thinks they can ride the content wave and make a quick buck? Make sure you’re hitching your wagon to someone who knows what they’re doing.

Those are just a few tips to keep you from wasting money on a PLR site that you can’t use. Continue to use free reprint articles, but look into PLR articles as well. They can both benefit your website and your business.

Article written by:

Nicole Dean is the owner of  EasyPLR – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

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Hopefully, this article makes you think seriously about using PLR content in your websites, email campaigns, and even in creating audio and video products.  I use PLR from EasyPLR myself and can speak to the quality of the content that Nicole and her team put out.

If you’re looking for a great way to add some great content to your site, I can’t recommend EasyPLR highly enough.  Try it out for yourself!

*Disclaimer: Yes, I’m an affiliate for EasyPLR and receive compensation if you buy from them. Their stuff is AWESOME and I really do recommend you try it out!

Related posts:

1. What Can you Do with PLR Articles?
2. Affiliate Marketing Tip – 4 Easy Ways to Use PLR to Drive Traffic to Your Affiliate Website
3. 3 Free Traffic Generation Techniques the Gurus use – and so can You!